The short answer
Intercom is an AI-first customer service platform centered on its Fin AI agent, live chat, and in-app messaging, billed per seat plus per resolution. Tutti is an email-first shared inbox for Gmail where AI drafts and a person decides: every reply is reviewed and approved before it leaves. Choose Intercom to automate customer support on your site and app; choose Tutti to handle important email as a team.
On this page
Tutti vs Intercom at a glance
Intercom prices are list prices from Intercom's pricing page in September 2026 (seats $29 to $132 per month, Fin $0.99 per outcome, Copilot $29 per agent per month billed annually).
What Intercom is built for
Intercom describes itself as an AI-first customer service platform. Its Fin AI agent answers customer questions across chat, email, and in-app messages and is billed per successful outcome, while human agents work in an inbox with Copilot helping them write. Product tours, banners, and a help center round it out. It is built for software companies supporting many customers inside their product.
What Tutti is built for
Tutti is built for teams whose most important conversations happen in email, and where an automated answer would be the wrong answer. A press team replying to a reporter, a partnerships lead replying to a potential partner, or an events team confirming a speaker needs a human voice on every message, just a much faster path to it.
- One shared inbox across every Gmail account the team uses.
- AI labels every conversation into your own categories.
- AI drafts every reply from the full thread, with unknown details left as [placeholders].
- A person approves every send. Members draft, reviewers approve, and admins can approve and send in one click.
AI that answers vs AI that drafts
Intercom's model is to let AI resolve as much as it can and hand off the rest. Tutti's model is that AI prepares, and a person decides. Neither is wrong; they fit different mail. For customer questions with known answers, automation is efficient. For relationship email, where tone and facts carry weight, Tutti's AI does the heavy lifting of reading the thread and writing the draft, and your team keeps the final say.
Pricing for a five-person team
Five seats on Intercom cost $145 per month on Essential, $425 on Advanced, or $660 on Expert, before Fin outcomes at $0.99 each and Copilot at $29 per agent per month. Tutti is $250 per month per workspace for up to 5 teammates with AI labeling and drafts included and no usage fees. The first workspace gets a 14-day free trial with no credit card.
Privacy and data handling
Tutti imports only threads that match one of your labels, and the rest of your mailbox is never stored. AI runs on zero-data-retention providers. Credentials are encrypted with AES-256-GCM, sign-in is Google OAuth only, and every workspace is isolated.
The bottom line
Choose Intercom to automate customer support in your product and on your site. Choose Tutti to handle important team email in Gmail with AI drafts and a person approving every reply, at one predictable price.
See also Tutti vs Zendesk, Tutti vs Help Scout, and all comparisons.
Which should you choose?
Choose Tutti if
Email to your Gmail accounts is the channel that matters
You want humans to approve every reply rather than an AI agent answering
You want predictable pricing without per-resolution fees
Your team is communications, partnerships, or events rather than support
Choose Intercom if
You need live chat and in-app messaging for customers
You want an AI agent to resolve customer questions automatically
You run a support team with product tours and help center content
Frequently asked questions
Is Intercom a shared inbox?
Intercom includes an inbox, but it is built for customer service across chat, email, and in-app messages, with the Fin AI agent at the center. Tutti is a shared inbox built specifically for team email in Gmail.
How much does Intercom's AI cost compared to Tutti?
Intercom lists Fin at $0.99 per outcome and Copilot at $29 per agent per month billed annually, on top of seats from $29 to $132 per month, as of September 2026. Tutti includes AI labeling and drafting on its flat $250 per month plan.
Will Tutti reply to customers automatically?
Never. Tutti drafts; a person approves and sends. That makes it a fit for high-stakes email where every word matters.
Competitor details come from each vendor’s public website and pricing page as of September 2026. Products change, so check the vendor for current plans. Intercom is a trademark of its owner; this page is not affiliated with or endorsed by it.